Anukoo fair fashion shop by Atelier Heiss Architekten, Vienna

August 29th, 2011 by retail design blog

Atelier Heiss has been entrusted with the design of the future home of the new fashion label Anukoo by EZA Fair Trade („Fairer Handel“). Anukoo stands not only for fashion with responsibility, but also for a confident visual presence with a modern design.

The spatial concept and the design of the façade by Atelier Heiss Architects is straightforward and clear. An ex- citing and modern atmosphere is created by consciously placed contrasts, while the historic vaulted ceiling of the main showroom is given its complete expression in the white, linear built-in units.

The furniture made of weathered ash is the exclusive, natu- ral background for appealing fashion. The solid wood with a rough surface is either left natural or painted white, as required; the pure materials convey an almost textile quality.

The little lounge area at the end of the tapered room takes us to the essence of the concept of Anukoo: It is not just the fashion that brings us here but also the idea of lingering over a fine cup of fair-trade coffee and relaxed music, enjoyed in the design by Atelier Heiss Architects.


Photographs courtesy of atelier heiss architekten
http://www.archdaily.com/124860/anukoo-fair-fashion-shop-atelier-heiss-architekten/

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