Aesop pop-up store at Merci by March Studio, Paris

September 14th, 2011 by retail design blog

March Studio’s 8th project for australian cosmetic brand Aesop is a pop-up store at Paris based department store Merci. March Studio were inspired to create an organic, flowing space to mark Aesop’s arrival at Merci. Consisting of 4500 cardboard shipper boxes, (the very same boxes that Aesop uses to ship their product worldwide) the boxes were trapped in a 40 sqm net to form a continuos wall and ceiling feature.

The project is emblematic of March Studio’s play on repetition and the elevation of everyday objects from commonplace to statement. The project is inhear- antly resourceful and sustainable in that the boxes will be reused after the deinstall and shipped out to customers through Aesop’s mail order system.

The House Of Futurescapes stand by All-In Living, Utrecht
With this stand we wanted to show our vision to a trend we expect for 2012/2...
POP UP! Galerie des Galeries Pop-up store by Julie Pfligersdorffer
Throughout the delightful presentation created by the designer Julie Pfliger...
Companhia Douro e Vouga Pop Up store by POP n´SHOP, Oporto - Portugal
Companhia Douro e Vouga is dedicated to commercializing and distributing exc...
Jurlique Store by Akin Creative, Sydney - Australia
Jurlique — the #1 natural skincare brand in Australia — recently unveiled it...

2 thoughts on “Aesop pop-up store at Merci by March Studio, Paris

Leave a Reply