Kameleon jewelry by COEN!, Eindhoven

February 14th, 2012 by retail design blog

Kameleon jewelry by COEN Eindhoven Kameleon jewelry by COEN!, Eindhoven

Kameleon, a jeweller, has chosen COEN! to take care of its design management. All communication of this trendsetting jeweller is designed and guarded by COEN!. Jewels in this shop are presented by personality, not by material or by brand. A new logotype, designed in four personalities, and a new website are the first results of this new identity. After that, the interior is changed. Everyone is unique. COEN! and his team have the expertise needed to translate this uniqueness into a consistent and powerful corporate identity which fits like a glove.

Kameleon jewelry by COEN Eindhoven 02 Kameleon jewelry by COEN!, Eindhoven

A chameleon has the unique ability to change its colour. Kameleon has changed its colour and appeal by a new interior. Banners in different shades colour the floor and the walls. A black ceiling supports these stripes. Bright white showcases attract the attention to the modern jewels in an appealing way. The whole shop is illuminated energy efficient. COEN! signs for the right interior that sparkles and glows in changing colours.

Kameleon jewelry by COEN Eindhoven 03 Kameleon jewelry by COEN!, Eindhoven

In this project the designer uses colour effectively: an appropriate colour combination can greatly enhance your shopping experience. Colour elements enhance and focus attention on the identity of this shop. Jaap Bothof, owner of ‘Kameleon’ says: ‘COEN! developed an innovative concept. This concept is created after some brainstorm sessions with our team. We are sure that this investment in design pays itself back in time twice over.’

Designed by COEN!

Kameleon jewelry by COEN Eindhoven 04 Kameleon jewelry by COEN!, Eindhoven

Kameleon jewelry by COEN Eindhoven 05 Kameleon jewelry by COEN!, Eindhoven

Kameleon jewelry by COEN Eindhoven 06 Kameleon jewelry by COEN!, Eindhoven

Kameleon jewelry by COEN Eindhoven 07 Kameleon jewelry by COEN!, Eindhoven

Kameleon jewelry by COEN Eindhoven 08 Kameleon jewelry by COEN!, Eindhoven

Coralina women footwear, Medellín – Colombia
Coralina San Lucas, is the newest branch of the recognized Medellin Designer...
CINEMAS! Wanda International Cinemas by AXIS design union, Nanjing - China
Ring-shape ceiling is an abstract expression of film cassettes, while the im...
Christian Louboutin flagship boutique by Luxur Cobbler & 212box, Tokyo
There are walls fabricated from a colourful patchwork of reclaimed New Engla...
MOBILE STORES! AT&T flagship store, Chicago - Illinois
The 10,000-square-foot store features AT&T’s first retail demos of a con...

Leave a Reply