Giorgio Armani store, Berlin

February 27th, 2012 by retail design blog

Elegantly located on the famous Kurfürstendamm, at the corner of Wielandstrasse, the boutique covers over 370 square meters on one floor and is the first European Giorgio Armani store to reflect the style of the Giorgio Armani boutique in the Roppongi Hills area of Tokyo. Materials used throughout include black granite for the floors and marmorino plaster for the walls, finished in a silver colour to match the ceilings.

The tables are in teak with black glass tops and there are bamboo details in mirror-effect steel that has been finished with a satin texture to suggest the ribbing of natural bamboo. The accessories area is characterised by transparent shelves that create the impression that the goods displayed are floating. Overall, the space looks like a shiny modern bamboo jungle.

The store offers the complete Giorgio Armani lifestyle collection for men and women, including formal and casual wear, leather accessories, eyewear, fragrances and jewellery, and also features a corner dedicated to the Giorgio Armani Made to Measure service.

http://www.textilwirtschaft.de/business/Armani-mit-neuem-Store-Design-am-Kudamm_79931.html
http://news.armani.com/en/giorgioarmani/experience/news/ga-store-launch-berlin/

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