O-CAKE is a local bakery created by the owners of a traditional food industry from Medellín, who wanted to start a new brand specialized in cup cakes, muffins, cookies and other American bakery classics. The first O-CAKE opened in Medellín and many more are being planned in the short term. Plasma’s job was to adapt the existing logo, create the corporate identity pieces and design the store concept and exhibition.

Concept and design: Plasma Diseño
Project directors: Carlos García + Daniel Mejía
Designers: Daniel Mejía, Carlos García, Javier Gómez, Laura Palacio, David Patiño, Juan E. Ballesteros.
Production: NODO + Plasma (Clara Cuartas) + Contacto Arquitectura
Client: O-CAKE
Location: Medellín, Colombia