Topman personal shopping suite by Lee Broom, London

June 25th, 2012 by retail design blog

Lee Broom has curated and designed a new Personal Shopping Suite for Topman’s Oxford Street flagship store. The state of the art suite launched on May 24th 2011 to meet the growing demand for men’s personal shopping appointments.

Having previously worked with the legendary fashion designer Vivienne Westwood, Lee Broom was able to apply his fashion know-how to create a new shopping experience, which echoes the mood of a contemporary gentleman’s club. The space features signature pieces from his own collection, such as The One Light Only collection which dresses the ceiling, and the Cathode Console which acts as the neon lined concierge desk.

Sumptuous half-moon booths wrap around Lee’s hexagonal parquetry coffee tables, with traditional herringbone patterns lining the walls. The clothes are presented in non-conventional ways through the use of trompe l’oeil printed wall panels, which can be easily adapted for seasonal changes. Materials such as wenge, oak and walnut feature throughout, with a hint of retro in the colour palette through the use of rich teals and earthy browns, with decadent gold highlights adding an exclusive air.

http://www.leebroom.com

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