Bread & Butter Berlin 2012 Summer – STRELLSON

August 18th, 2012 by retail design blog

1984: Jochen and Uwe Holy found Strellson out of a former Swiss coat factory. 1985: The first collection is launched. 2003: The Swiss Cross jacket made of old Swiss Army blankets is marketed in a limited edition which was sold in the twinkling of an eye. 2005: Strellson launches its own sportswear label. 2010: The first Strellson Premium fragrance: Strellson No.1. 2011: Successful cooperation with Bianchi: The Rolling Style – Black Edition.

Monostores are opened in China, Russia, Poland, France and Germany. 2012: Continuing success: The Rolling Style – White Edition. Today, Strellson provides two collections, Strellson Premium and Strellson Sportswear, with a complete product range, including accessories such as shoes, bags, glasses, underwear, socks and fragrances, in over 40 countries worldwide.

Strellson Premium is the textile expression of the desires of the new global generation. Business wear for men who move confidently and express their attitude in any world. Strellson Premium, the “most successful men’s fashion for the young and prosperous”, attracts the new winners.

Men who choose Strellson Premium attach great importance to buying a modern, premium quality product. And this is precisely the confidence we provide. And have provided for almost 25 years. We believe in the individuality of our customers. Strellson is the most dynamic brand in its segment.

Photographer: Zsolt Istvan Posta
Images courtesy of RetailDesignBlog

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