To be found in the the West Village neighborhood of the city, the flag is for sure about to turn into the next shopping spot for Margiela lovers in town. Customers will enter an imaginative and original vision of the Maison’s distinctive aesthetic. Neon light boxes in the window create a colorful labyrinth as light is reflected and bounced from mirror to mirror. Intentionally minimal, the vast range of women’s clothing, accessories and footwear take center stage behind the store’s imposing windows. Traditional New York City ceiling tiles are transformed into open and closed shelves.