Honda BigWing showroom by Whitespace, Thailand

September 14th, 2012 by retail design blog

Honda motorcycles entrusted Whitespace to help introduce Thai consumers to their line of ‘Big Bikes’ within their new landmark building. Focusing on evoking emotions and highlighting technology, we set out to let showroom visitors feel the excitement, quality and technical edge Honda bikes long before their first test ride.

Design Team
Company: Whitespace Co., Ltd. (Thailand)
Design Director: David Mayer, R.A./US
Project architect: Boriphon Suwattana, R.A./Thailand
Environmental Graphics: Dann DeWitt
Lighting design: Bernhard Bstieler / Inverse

Photographer: Wison Tungthunya












































Uptown Kids by Elliott + Associates Architects, Oklahoma City
The concept is ‘kids clothes as art,’ and art needs a frame, so the grid is ...
Kelly's Fuel and Provisions gourmet store, Yountville - California
Tim Kelly never set out to run a gas station; but when he bought a Napa Vall...
Aesop store by CASE-REAL, Sapporo - Japan
For the display shelves and other fixtures where function is needed we will ...
LC Waikiki store by Dalziel-Pow, Istanbul - Turkey
Through drawing on the company’s family values while adopting a modern and c...

Leave a Reply

Your email address will not be published. Required fields are marked *