Fiu Fiu concept boutique by Mateusz Adamczyk & Marcin Kwietowicz, Warsaw

September 28th, 2012 by retail design blog

Young architects dream about designing and building big houses. However, the reality is quite the opposite – they work on small scale commissions. FiuFiu boutique is one of those petite spaces and its concept is based on yearning for making homes even of paper-mache.

Bright forms on frigid blue background recall enchanted atmosphere of Scanidinavian landscape (or its imaginary archetype), because all the shop items originate from there. Extra long gable house, looking like being freehand drawn by a child, is cut in three with red steel blades and slightly shifted to create complementary space for a cash desk, a fitting room and storage space.

Each of acquired spaces is furnished with same simple items such as rails, ledges and lamps. Steel coulisses optically shorten long, enlighten only from one side room and encourage a passer-by to enter the shop and indulge in scandinavian atmsphere. When looking at the small houses from the outside, it is finally possible to see their genuine nature- solid and beautiful wooden structure. Raw carpentry is emphasized by the use of snowwhite interiors of the volumes.

This nordic fairy tale cottage was put ‘ad hoc’ in an existing space, where the only inference was painting the walls and ceiling in one colour. The light reflected from these plains enters the houses, making the shop interior even lighter and more spacious. Nordic bonbon.

Designed by Mateusz Adamczyk & Marcin Kwietowicz

Photography by Jan Smaga

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