Evisu store by Design Systems, Hong Kong

December 27th, 2012 by retail design blog

The interior is designed with a selective use of the materials, aiming to mirror the focal point for the brand’s stunning charm – a sense of humor and a tone of exaggeration. The design concept, sourcing from the project client’s exceptional adoption on fashion style and attitude, playful and humorous respectively, intended to give the place an air filled with ultra-modernity, which just fits the brand’s image of offhand effect, extemporized manner, and uninhibited passion for fashion.

The project case features three design orientations. A playful sense of scale appears to build the tension among function, aesthetics, and mystique by the employment of enlarged furniture as the centre of visual interest. Besides, changing clothes inside while still keeping the showroom within eyesight becomes possible through the one-of-a-kind excitement brought from the fitting room with one-way reflective glass.

On the whole, the design presents a marriage of east and west in design elements, together with a true infusion between modernity and classics, which reflects the client’s flexibility, adaptability and fashion-wise sensibility in branding concept.

Designed by Design Systems








http://www.designsystems.com.hk/

Polka Gelato store identity, design, branding by VONSUNG
VONSUNG recently completed the total identity design for Polka Gelato, from ...
Urartu carpet store by Özhan Seyhan, Belek - Antalya - Turkey
The URARTU CARPET is inside RIXOS HOTEL PREIMUM in BELEK/ANTALYA/TURKEY.
Burberry flagship store, London
The 44,000 square-foot store is housed in a beautiful Grade II listed buildi...
Heike Store by AN, Hangzhou - China
The soaring emergence of China's middle class has greatly boosted the qualit...

Leave a Reply