When it comes to cool A.P.C. retail, its home base Paris obviously has the monopoly with no less than eight stores across town. The very latest one to open its doors is in the Marais, a highly popular shopping area of hipsters from around the globe.
Once again designed by house architect Laurent Deroo, the elongated retail space occupies two floors and features an interior with all of A.P.C.’s signature elements captured in striking, site-specific furnishings. The ground floor presents the brand’s men’s and women’s collections – mind you, the new shop now exclusively previews the A.P.C. Spring 2013 collection before it’ll be available elsewhere in town – while a smaller personal shopping space upstairs is accessible by appointment only.