Fresh12 branding by Karoshi

February 12th, 2013 by retail design blog

Music publishers Fresh12 operate out of both America and the UK and license music for advertising. Our brief was to create a distinct, yet internationally-friendly identity and packaging solution, where immediate standout in a crowded marketplace was paramount.

Karoshi have built a successful, and much talked about, Fresh12 brand which has quickly become a major player within an extremely competitive marketplace. From their rigorous and exhaustive naming process, through to delivery of a refreshing packaging solution, they have helped establish us with all the major film studios.”

http://www.teamkaroshi.com

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