STK Midtown restaurant by ICRAVE, New York

March 19th, 2013 by retail design blog

STK Midtown has taken cues from its sister restaurants but adapted to its latest environment: the Grace Building. Built in 1974, the Grace’s dramatically sloping concave form was a bold take on the ordinary skyscraper; its scale, gravitas and white travertine exterior caused the Grace Building to stand out and look brighter than its surrounding buildings. Using the Grace building as fundamental inspiration, STK Midtown emphasizes high ceilings, an open façade and a soaring main dining room.

The same Travertine from the Grace’s façade is pulled inside and the interior lighting is derived from street lamps, peeled off of their mullions. The ceiling is a genesis of the cattle horn sculpture from the back bar of the first STK and mimics the lines of the Grace building itself, incorporating the rhythm of the building’s front-facing colonnade.

Designed by ICRAVE













http://www.icrave.com

Zara Fifth Ave store by Elsa Urquijo Architects, New York
Spanish fashion label Zara has opened its largest US store on New York’s fam...
Matsumoto restaurant by Golucci International Design, Beijing
The designer embodies the miniature of China’s harmonious society with the p...
FOOD BRANDING! Santa Cruz BBQ restaurant identity by Anagrama
The hand-made quality of the logotype and overall identity is meant to prais...
The Pasta & Grill's by Dress, Osaka - Japan
The Pasta & Grill's is located in Tenma Osaka, Japan where the various l...

Leave a Reply