Bread & Butter Berlin 2013 Winter – RED WING SHOES

March 22nd, 2013 by retail design blog

Red Wing Shoes was founded by Charles Beckman, a German immigrant who arrived in America in the late 19th century. When Beckman was 17 years old, he got off the train at Red Wing and found employment at a local leather factory. Working there, Beckman developed an interest in shoemaking. In 1883, he opened a shoe store, inspired by a desire to sell only “truly good shoes.” The store thrived, but Charles still believed good shoes were too hard to find, so he decided to become a shoemaker himself. In 1905, with 14 like-minded investors, he founded the Red Wing Shoe Company.

For more than a century, Red Wing Shoes has built tough, comfortable footwear for hard-working people. Red Wing Shoes are crafted with skill by people who take the time to make sure each pair lasts and protects.

Photographer: Zsolt Istvan Posta
Images courtesy of Retail Design Blog

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