Sanuk partnered with Crack Experience, a part of Matthews Brand Solutions, to help bring their brand to life at Santa Monica’s Third Street Promenade. Sanuk’s first-ever flagship, the store experience explores retail and marketing possibilities with a fresh and original creative concept. The garage-inspired theme evokes a space to play and have fun; it’s where you go to escape, to make a mess, to make noise. It’s a place of departure, a place of homecoming, and everywhere in between. The garage holds everything you need for the journey to your happy place.
Photography by Derren Ohanian and Ben Willett