Tollens stand design in Casa Decor 2013 by VOL2 DESIGN, Madrid – Spain

June 11th, 2013 by retail design blog

The concept is the color as an expression of light. The space is endowed with a graphic quality allowing us to show color in both scenes: from light and from the shadows. As a first step, the windows of the building has been semi-covered to channel the light from the outside to show the performance of the paint and its texture as the incidence of natural light throughout the day changes.

The forms used are not free, and obey the imaginary projection of light and shadows from a light source in the windows. The result is a dynamic space where the main material is the applied paint. The culmination of the metaphor are a series of paint bottles sliced by the darkness of the shadow which allows us to see different products and applications under the idea that without light there is no color.

Designed by VOL2 DESIGN












Light + Building 2012 Frankfurt - Aura by Tina Leung for Neweba
Aura is a series of LED powered, steel cluster-able lamps that are suitable ...
Hermès window display at Pacific Place 2013, Jakarta
These are the photos of Hermes window display from Pacific Place, Jakarta. S...
Bread & Butter Berlin 2013 Summer – G-Star RAW
Since 1989, G-Star has been a denim pioneer - popularizing raw, untreated de...
BESPOKE STORES! NikeiD Bespoke, New York City
NikeiD Bespoke is by-appointment-only design experience offering consumers t...

One thought on “Tollens stand design in Casa Decor 2013 by VOL2 DESIGN, Madrid – Spain

  1. decobaloot says:

    so nice concept, like it,

Leave a Reply

Your email address will not be published. Required fields are marked *