Bread & Butter Berlin 2013 Summer – Onitsuka Tiger

September 5th, 2013 by retail design blog

More than 60 years after Kihachiro Onitsuka began designing sports shoes in Kobe Japan, Onitsuka Tiger continues to carry out Onitsuka-san’s vision of remaining the authentic Japanese Sports Lifestyle Brand. Inspired by its roots in sports and its Japanese heritage, Onitsuka Tiger pioneers urban style by blending the detailed craftsmanship of contemporary Japan into its imaginative aesthetic.

Onitsuka Tiger’s philosophy is based on Kaizen, a Japanese word meaning continuous improvement which has driven the brand’s product development. This also drives the momentum behind innovation and the aim to inspire new generations of Onitsuka Tiger fans.

Photographer: Zsolt Istvan Posta
Images courtesy of Retail Design Blog

Diplom ice cream castle by Scenario Interior Architects, Oslo - Norway
It was important that both the interior and graphics reflecting her world. T...
Gull restaurant & bar by Alfredo Resende Arquitectos, Porto - Portugal
All combined - sushi restaurant, bar and lounge – maintain a singular, orien...
Almacenes Siman department store by FRCH, San Rafael - Costa Rica
For Siman, FRCH developed a concept that could best serve the brands represe...
Egome Boutique by Metaphor Interior Architecture, Jakarta - Indonesia
Egome Boutique by Metaphor Interior Architecture, Jakarta - Indonesia

Leave a Reply

Your email address will not be published. Required fields are marked *