During the past two months we’ve been working very hard to create what we describe as the Brooks ‘Cathedral’. We are excited to announce the opening of B1866, our first Brooks Store, situated in the heart of London. The shop is not only a showcase of our product range, but a celebration of the brand’s 150 year history.
For the Brooks Team it is also a big achievement and the coronation of the work we’ve done during the past 11 years. Since 2002 we have restructured the company and revamped the brand’s glorious past. Finally, we have a home where we can hang the paintings portraying John Boultbee and Boultbee Brooks, the father and son who founded and made the company flourish during the first 86 years of its history, between 1866 and 1952. But mostly we have another possibility to show to our fans how much we care and how much passion we put in what we do.