IT café by Divercity Architects, Athens – Greece

December 12th, 2013 by retail design blog

Despite all the difficulties Greeks have faced over the past few years, their resilience and drive continues to break through boundaries in architecture and interiors. Another great project comes from Divercity Architects where they have designed and developed an eatery & café with a unique spatial program and flexible use to weather the times and maximize on the space used.

Athens continues to be a bustling city and its outdoor culture will alwyas bring people together to eat, drink and converse. Set in the high-end Kolonaki district, IT café is located in an existing downtown building where the idea of a packing crate materializes the food experience through texture, warmth and honest materials.

A fresh food cafe and multi-functional space that also doubles as a presentation and exhibit space, IT uses the metaphor of a packing crate to create a basic framework using wood chipboard panels that not only bring forth a sense of warmth but also set the backdrop for other events inside the space. The rustic and unfinished textures give the space a sense of casualness and comfort, in turn inviting everyone to participate where wooden stud frames allow for storage opportunities and display mounting options.

An open and horizontal glass storefront brings in ample natural light whilst giving the cafe ample exposure to the street where a small but comfortable dining patio connects the guests to the street and shows off the activity of the cafe. Through the use of glass, the existing building brick facade and wood keeps IT neutral allowing its identity to stand out. Big, bold letters ”i” and lowercase ”t” identifying a fork and a knife not only lend a somewhat modern texture but also harp back to the iconic identity of the 1969 Valentine typewriter by Olivetti whilst orally referencing the word “EAT”. Simple, retro and iconic, IT’s identity by This is Amateur has visual power and symbolic food reference.

IT café is a fresh project in a city with a great desire and determination to push forward. The space’s simple and low cost materials referencing a packing crate create an experience that is simple and structurally honest. The result is an environment that is inviting, dynamic and genuine to the materials used and food served.


http://www.yatzer.com/IT-divercity-athens

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