Samba Swirl frozen yoghurt store by Mizzi Studios & InStyle LED, London

January 27th, 2014 by retail design blog

Samba Swirl is a low fat Frozen Yoghurt store located on one of the main high streets in Camden, London. The store interior and lighting was designed by Architect, Jonathan Mizzi from Mizzi Studios. The lighting effects were created by using InStyle DMX LED Tape which were programmed by Lighting Designer, Joe Watts from InStyle LED Ltd.

Some unique features of the project include the lights changing to the beat of the music playing in the store, the ability to change the colours of the lights when needed if the store has an offer on one of the fruits of flavours for example orange and yellow for orange and banana flavours.

The lighting around the Yoghurt machines change to a filling up chase when the leaver is pulled creative an interactive experience when creating your own frozen yoghurt, and lighting that runs across the floor also chases out of the store into the paving outside. The idea of the project was to bring the South American carnival vibe and spirit to the London high street, giving it a fun fresh look and feeling compared to the normal high street experience.

Photography @ Joe Watts of InStyle LED Ltd.







































Shanghai Tang Mansion flagship store by Design MVW, Hong Kong
Shanghai Tang is delighted to announce the launch of its new flagship store ...
SABOTEN cutlet restaurant by DOYLE COLLECTION, Fukuoka
Restaurant SABOTEN offers meals centering on Japanese cutlet. It is located ...
AsGoodAsNew Pop-up shop by i29, Amsterdam
With a mantra to ‘reduce, reuse, recycle,’ Dutch studio i29 has realized a m...
Facetada lamp by Andreu Carulla
Ceiling lamp created from the Facetat dish. We have devised a new manufactur...

One thought on “Samba Swirl frozen yoghurt store by Mizzi Studios & InStyle LED, London

  1. NITIN says:

    EXCELLENT DESIGN AND LIGHTING

Leave a Reply