Bread & Butter Berlin 2014 – CODELLO stand by BUERO PHILIPP MOELLER

May 9th, 2014 by retail design blog

The fair stand realized in January 2014 on the occasion of the „Bread & Butter“ fashion fair for the Accessoire Label Codello is based on the essential trademarks of the family business known for its colourful scarfs and shawls – the interaction of surfaces, colours and patterns as well as the use of natural materials and loving attention to detail and craftsmanship.

Based on the structure of the fair concept also developed for „Bread & Butter“ six months earlier, this stand runs under the slogan „Codello…you rock my world“ as a symbol for the creativity and variety of Codello. In the middle of a world of experience of about 120 square meters lies the presentation area of the new bag collection. Communication areas on the side and a bar with kitchenette and a workshop corner to create your own „happy 75“ shawl.

Spatial separation of the individual areas is accomplished by light furnishing elements made of thin, natural oak timber or black steel profiles which are skillfully crafted and invisibly connected to each other and offer additional product presentation. As „individually created atmospheres“ these elements can also be used at small follow-up fairs thanks to their modular construction.

Designed by BUERO PHILIPP MOELLER















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