Ottica Bertelli by ARKETIPO DESIGN, Milan – Italy

June 9th, 2014 by retail design blog

Rich of glamour, strong emotional impact achievement immediately perceptible by the imposing external front view. Functionally, characterised to accommodate simultaneously different customers without losing the “boutique” connotation because of the uniqueness and personalisation of the concept and the furnishings, the formal cleanliness and the delicate contaminations of materials and colours played all tone on tone.

The exhibition is well calibrated and it captures easily attention, while the lighting effects succeed to enhance the product by transforming it from a useful object to a desirable object.

Materials used: Whitened oak wood effect, matt lacquers, Extra-clear glass, sandblasted, painted, Satin-finished stainless steel, Opal Plexiglas,
Architects: Marco Rosa, Federico Bianchi / ARKETIPO DESIGN

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