A wristwatch series, inspired by the drafting instruments draftsmen use to prepare precise plans and drawings. The first watch, scale, borrows the layout of a calibrated ruler. The scale marks are printed directly on the crystal rather than on the face to emphasise the link to gradations. We hoped our design would function like a tool to help wearers measure time as they would measure length.
Designed by Nendo
Photos by Akihiro Yoshida