SPAREPARTS St. Vital store by Cutler, Winnipeg – Canada

July 14th, 2014 by retail design blog

Cutler delivered the design and execution of this new Spareparts store in Winnipeg, Canada. The interior finishes and color pallet is a modern interpretation of colors and materials found in nature. Custom display units were designed to visually highlight the variety of products as well as provide merchandising flexibility, customer interaction and ease of access to sales staff.

The storefront was designed to provide a variety of merchandising and marketing options, which was necessary to successfully showcase the wide range of products. The large window display provides a backdrop for graphic ad campaigns and the display of larger merchandise. The closed triangular display case provides 5 vignettes for small merchandise, designed to encourage the consumer to discover and take a closer look.

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