Wiper and True identity by StudioMakgill

August 2nd, 2014 by retail design blog

Bristol based brewery Wiper and True came to us in need of an identity that conveyed their intriguing approach. Obsessed with using the finest, most imaginative and scientific ingredients has lead to the creation of some truly special beers. As they say themselves: “Beer is a testament to our relationship with nature. We explore, harness and celebrate it to create the extraordinary.”

We created a simple, impactful identity designed to give maximum standout in a bar or on the shelf. We created a series of illustrations, all of which play with the idea of man’s ability to harness nature and turn it into something different. After a strong start, Wiper and True go from strength to strength and continue to release new beers regularly.

Designed by StudioMakgill
Photography: Ivan Jones
Copy: Writing Man

http://www.studiomakgill.com

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