VELT shoes modell Nr.10

August 18th, 2014 by retail design blog

Velt is a footwear label designed by Stefan Rechsteiner and Patrick Rüegg that explores the possibilities of new, contemporary shoe design produced using classic methods. Its success is based on a creative idea and conceptual dialogue that allows the appropriate results to be accomplished with conventional materials. The results of their work are collector’s items, which, despite their conservative nature, boast a certain ‘je ne sais quoi’ and can be combined with everyday wear.

Velt’s high standards, and the young label’s efforts to develop a shoe for today, were recognised by the jury of the most prestigious design award in Switzerland: with their debut collection, Velt won one of the 2013’s Swiss Federal Design Award. Stefan Rechsteiner and Patrick Rüegg insist that design and manufacturing coexist, because only then can a holistic product be fashioned. The duo develop their ideas and prototypes in their Berlin design studio, and these are then manufactured in their factory in Switzerland.

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