Seven Sundays Muesli branding by The Spice Agency

December 1st, 2014 by retail design blog

Seven Sundays is a new brand to enter the breakfast cereal category recently designed by The Spice Agency. Positioned easily as premium and instantly differentiated from other Premium Muesli. The packs have instantaneous shelf standout and visual cues that reflect the quality of the ingredients. The packaging conveys a sense of wonder with a clear perspective on what’s important; wholesomeness, freedom and nostalgia. Driven by optimism and purity. The Spice Agency’s mantra of the Seven Sundays brand story is to create that Sunday feeling everyday. We know that life is busy, but we believe everyone is entitled to that Sunday feeling everyday of the week. Seven Sundays is a new brand to enter the breakfast cereal category recently designed by The Spice Agency. Positioned easily as premium and instantly differentiated from other Premium Muesli packaging. The packs have instantaneous shelf standout and visual cues that reflect the quality of the ingredients.

The packaging conveys a sense of wonder with a clear perspective on what’s important; wholesomeness, freedom and nostalgia. Driven by optimism and purity.
The Spice Agency mantra of the Seven Sundays brand story is to create that Sunday feeling everyday of the week…

Design by The Spice Agency

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