Theory Store by Nendo, Los Angeles – California

April 16th, 2015 by retail design blog

Focusing on the fashion brand’s reputations for basics that are both ‘hip’ and functional, Nendo have added to the number of Theory stores it has designed with two new additions in Los Angeles. Organizing the stores as an ‘urban planner might locate new roads’, the designers set out the displays with the flow of customers in mind. The large, open space has a muted palette of greys and whites. Clothes are hung from or laid out on simple metal structures increasing the store’s airy atmosphere. With client experience in mind, Nendo created oversized dressing rooms and allocated a ‘buffer zone’ between the changing area and the store to separate the flow of customers in the main area from those trying on items.

Design: Nendo
Photography: Daici Ano




via Frameweb

Air New Zealand’s ‘Clothes Hangar’ by Gascoigne Associates & Saatchi Design,...
Air New Zealand’s ‘Clothes Hangar" brief was to create a space that emb...
Chain Reaction Cycles retail shop by EDGE Design Fit, Ballyclare - Ireland
Helping the world’s biggest online cycle retailer turn a natural disaster in...
R&G store by Studio Gascoigne, Auckland
R&G brand is aimed at a younger segment of Rodd & Gunn’s target mark...
Oracle Office by RMW architecture & interiors, Santa Clara - California
The project team designed flexible work environments to accommodate the pref...

Leave a Reply

Your email address will not be published. Required fields are marked *