Woobi Bike by Matteo Zugnoni

May 6th, 2015 by retail design blog

Exhibited within the 5vie art + design quarter during the 2015 Milan Design Week, Matteo Zugnoni‘s wooden ‘Woobi’ bike blends tradition and simplicity to create a direct and pleasurable connection with the user. Providing resistance and shock absorbing, it enhances its timber material characteristics, offering a feeling of comfort and well-being. as well as its excellent properties from a functional point of view, it is aesthetically pleasing and is environmental as it is renewable, reusable and recyclable.

Its minimal design which focuses on its linear guided construction, presents a soul and spirit with an overall ecological vintage form. Building upon this, its style is further improved as it is completely customizable. There is a choice of wood for the frame, a palette of colors for the wheel circles and different shades for the leather saddle and grips. The ‘Woobi’ bicycle is suitable for city life, bringing an exciting object to commuters’ lives and has the performance as well, boasting a gates carbon drive belt that ensures quiet and fluid operation.

via designboom

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