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New York
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Custom lighting and displays highlight individual brands while maintaining the Macy’s identity for a customer base made up of both tourists and area residents. High-performance materials and finishes ensure that the space can take extraordinary wear and tear. Porcelain tile flooring, walnut veneer panels, and a combination of polished stainless steel and cold-rolled steel also create visual unity that underpins the brand displays. Reconfigured walls make the area easier to shop and navigate.
A.R.E. Design Awards 2015, Department Within a Store – Silver Award
Design: Charles Sparks + Co.
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