Collective Paper Aesthetics design a set of interlocking cardboard rings translating the polytechnic museum logo into a participatory construction activity. During “Polytech” Festival 2015 in VDNKh, Moscow more than 35,000 visitors were building three dimensional structures multiplying and manipulating the Polytechnic Museum visual identity towards exclusive DIY landscape.

Polytech Festival is a spring popular science festival in Moscow, Russia organized by Polytechnic Museum. For two days scientists and artists from Russia, the US, the Netherlands, Sweden, France and Austria were taking over the Industry Square of VDNKh and two of its main pavilions.

∙ Fold/ Unfold Construction Toy.
∙ 100% cardboard.
∙ Assemble and disassemble by hands only.

Design: Collective Paper Aesthetics / Noa Haim
Production: Labro Verpakkingen
Photography: Anton Mikhailovsky / Alexander Weinstein / Denis Esakov / Andrei Pugach
Client: Polymus

The interactive installation supported by the Royal Netherlands Embassy in Moscow.