BEND rack by why the friday

October 7th, 2015 by retail design blog

BEND is a rack that describes a graphic element which changes it´s shape from two-dimensional to three-dimensional during the fabrication. The linear shape araises by folding a steel panel and the matted surface of powder-coating creates a minimalistic look. At the moment the BEND series colored in anthracite is for sale at the selekkt online shop or you have the possibility to buy it straight at why the friday.

About us:
why the friday is a young german design studio, which is primarly specialized in modern an minimalist product and interior design. Product designer Ruben Löbbert and interior designer Annika jung founded the studio in 2012 in Darmstadt/Germany.










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