Get an unrestricted access to all the blog and those extraodinary functions that can help your business grow in a continuously changing industry.

Register & subscribe to a premium membership! Register
Subscribe for 9.9 EUR/month Subscribe now
Subscribe special price for 99 EUR/year Subscribe now
Close
Select categories
Select cities

In the age of Airbnb – which is seeing more and more of us home-staying our way across the globe – M Social in Singapore offers an unforgettable hotel experience for the millennial mover and shaker. Recognizing that today’s millennial traveller is hyper-connected, socially influenced and socially influential, designer Philippe Starck drew together an eclectic mix of what he calls ‘creativity, humour and love’ in a hospitality project that can only be described as an intriguing ‘explosion of energy’.

Rooms, designated simply as Nice and Nicer, Big and Bigger, allow for an easy interchangeability among work, play, read and sleep. According to Starck, M Social is the spot where ‘elegance, creativity and technology meet to offer a unique experience to our global smart tribe’. Appealing to the social inclinations of millen-gen nomads are communal spaces that beg to be filled with genial guests – and shared.

The hotel’s Beast & Butterflies restaurant and bar is a veritable spectacle of painted murals, lava lamps, retro furniture, elaborate chandeliers and illuminated alabaster tables. All designed to encourage meeting and mingling, conviviality and community.

For the archetypal millennial, M Social is a dance party for the senses. For the rising group of customers who prefer an anti-data experience, however, it may prove just a little too loud . . . but that’s a conversation for another time.
Designer: Philippe Starck
Photography: M Social Singapore

http://www.frameweb.com/news/the-eclectic-m-social-in-singapore-caters-to-the-needs-of-millennials-on-the-move

Add to collectionAdd to collection