G.F Smith showroom by d_raw, London – UK

December 20th, 2016 by retail design blog

At the heart of Show Space, the 14-metre Collection Wall presents every paper G . F Smith has created or discovered, spanning every shade in the iconic Colorplan range to the most precious, technologically advanced and unique papers from around the world – sourced everywhere from the Lake District to Japan.

Downstairs, the White Space gallery presents a shifting series of exhibitions, ranging from creative takeovers from partner brands and designers to illuminating insights into art and science of papermaking. At launch, the gallery hosts an installation entitled ‘Tidal’, the ocean-themed G . F Smith contribution to Kyoorius Designyatra festival, held in the pink city of Jaipur in September, to mark the launch of Colorplan in India.

Designed by Made Thought, the installation fills the space with a spectacularly colourful undulating seascape created in vertically installed rolls of Colorplan paper.

Designed by d_raw





http://d-raw.com

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