Winslow Brew Co. branding by The Potting Shed

March 13th, 2017 by retail design blog

In the second of Winslow Brew Co.’s beers this is the new Amber Ale, Ombre. The name literally means shadow in French but when pronounced sounds like the French for Amber. The name therefore has a juxtaposition of meaning which we represented in the light and shade of the design. The ‘O’ sits in a theme of the brewery’s product identities of lettered labels meaning Ombre sits neatly next to it’s brother Alias.

As covered last year here It is aimed at both the English and French languages as the beer covers both UK / Swiss and French markets. The flavour is challenging hence the light and shade taste descriptor, again echoing the concept of the beer. We also kept the Swiss cross cut out to maintain consistency of brewery brand.

Designed by The Potting Shed

Houdini Sportswear packaging by Propeller
Houdini develops sportswear that offers comfort regardless of the weather or...
Reusable Christmas Card by Split Design
The Reusable Christmas Card is a concept we thought up to create a chain of ...
Galeries Lafayette windows 2014, Paris
Galeries Lafayette windows 2014, Paris
Rakijateka branding by Jovana Randjelovic
The aim was to create such a brand that will at the same time be modern and ...

Leave a Reply

Your email address will not be published. Required fields are marked *