PIEL & VIDA store by Dek-O, Bogota – Colombia

March 15th, 2017 by retail design blog

When you talk about dermatological products you are talking about a line that require not only an space to sell but a frame to display the health and nature that those products are taking to your life, the main concept for the development of the Piel y Vida franchise is the translation to the space of a natural philosophy, of the simplicity of the material selection an the respect for the environment in the design process, but at the same time the creation of a sofisticated and geometric system to display different lines of products to make your life better.

Natural plywood, pastel colors and a boutique environment works as a background to agrupate more than 20 international brands in an space that also works as a test area for the customer translating the limit of buying to a product experience.

Design and photography: Dek-O

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