Água Doce store by Vimer, São Paulo – Brazil

June 13th, 2017 by retail design blog

Vimer Experience Merchandising has developed a creative concept for the Água Doce, a Grupo Rosset’s beachwear brand. The project included the brand review, the store design and visual merchandising.

The main differential of the project is the flexibility of the store, from versatile structures that may change with each new product cycle. The store has a suspended system of rails, where the macaws are engaged and can run through the store, making it possible to change store layout.

The accessory walls also has a fastening system that can be allocated in the whole store. The mannequin bases were made in MDF with docking systems that allowed or not the editing between them.

Design and photography: Vimer

Prada windows 2012, Paris
Prada windows 2012, Paris
adidas shipping container pop-up at Boston Marathon, by Boxman Studios
For four days leading up to this year’s Marathon, adidas – the exclusive out...
Aaron Brothers store by Chute Gerdeman, West Hollywood - California
The goal of Aaron Brothers’ new concept, Artist’s Spirit, is to elevate art ...
CELIOCLUB Flagship Store by Agence Costa, Paris - France
COSTA agency was asked by Celio International to design a new concept for th...

Leave a Reply

Your email address will not be published. Required fields are marked *