COMME des GARCONS store renewal by Rei Kawakubo, Berlin – Germany

September 18th, 2017 by retail design blog

The Comme des Garcons Pocket and Black Comme des Garcons stores in Berlin have been around for a little while – five-and-a-half years to be precise – and their shared premises on the ground floor of a late 19th century building in the Mitte district have recently been given an upgrade, resulting in a single retail concept under the moniker Comme des Garcons.

The transformation comes with a brand new interior, concocted by the brand’s elusive creative honcho Rei Kawakubo. the interior is largely defined by whitewashed walls, black linoleum flooring, and scaffolding-like metal frames are installed across the retail space, serving both as an optical embellishment of sorts, and attaching clothing racks wherever needed.

Mosaics of wall-mounted shelving in different sections offers ample space to present smaller good. only the front section of the store flaunts a deviating aesthetic, featuring two transparent and dotted arches, a signature motif that’s inextricably connected to the Comme des Garçons pocket collection.

Given the transformation into a Comme des Garçons store, it now stocks an extended range of lines, including Comme des Garçons, Comme des Garçons shirt, Comme des Garçons shirt boys, Comme des Garçons black, play Comme des Garçons, Comme des Garçons parfum, Comme des Garçons wallets, and Gosha Rubchinskiy.

Design: Rei Kawakubo
Photography: Gregor Hohenberg / © Comme des Garçons

https://superfuture.com/supernews/berlin-comme-des-gar-ons-store-renewal

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