Samsung Art Digital – Exhibition by Cheil Germany GmbH, Berlin – Germany

October 30th, 2017 by retail design blog

Art Digital – Exhibition for SAMSUNG at Stilwerk, Berlin. The Exhibition design for Art Digital with the Frame TV is designed with a transparant and open layout to offer views from the outside into the different lifestyle contexts.

The roomlayouts are inspired by the logo of the Frame TV and were lift into an actual 3D dimensional space. The branding and interior design is minimalistic to push the product- and photoexhibition into the foreground.

The spaces are devided by the materials which are selected in context of the lifestyles and topics of the frames and give the visitor orientation. The Exhibition was curated by the famous photographer and designer Joachim Baldauf and Werner Aisslinger at Stilwerk Berlin, which is a well known spot for designaccessories.

Design: Cheil Germany GmbH
Photography: Felix Löchner

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