Eau De Scentence packaging by De Baschmakoff

March 1st, 2018 by retail design blog

Eau de Scentence is a premium fragrance line launched by the Emart’s cosmetics brand Scentence, renowned for bringing healthy natural ingredients and scents to consumers. Under the general concept of ‘Perfect Elegance,’ the bottles are of a sleek and modern design with delicate cuttings resembling a beautiful gem. The cap with gentle curves adds a feminine and refined touch.

The packaging is of a clean white background with a hint of highlight colors, and the entire line is comprised of 12 eau de toilettes and 6 eau de parfums. The individual minimalist design intrigues the consumers, and together as a full collection, the display is regarded as ‘complete.’

Fragrance products are classified into either 50ml eau de toilettes or 30ml eau de parfums, the latter with a higher essence concentration. The packaging for eau de parfums is not only easy-to-use, but also emanates a classic and elegant feeling in and of itself.

Designed by De Baschmakoff

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