Archive for the ‘lingerie’ category

Embry Form store by Versabrand, Shenzhen – China

September 28th, 2017

“Lace museum” style inherits the core DNA temperament of Embry Form, and balances classic and modern to make the whole image become more rhythmical.

HKMX Sport Lingerie concept by StoreAge, Berlin (GE) and Amsterdam (NL)

July 21st, 2017

HKMX, as the new store concept is named, features a true lingerie approach to sports underwear. Focusing on fit first, and on type of activity second, the range of sport’s bras is organized according the regular size chart for women’s bras, rather than trying to invent a new system which seems to be characteristic to so many sports retailers entering this market.

Selfridges womenswear department by Neri&Hu, London – UK

May 12th, 2016

Although presented as one department, the different types of clothing are displayed in their own spaces. Each uses similar materials in a variety of ways, particularly for furniture, fixtures and display racks.

Mey lingerie store by Konrad Knoblauch, Constance – Germany

April 15th, 2016

A particular eye-catcher in the Mey Store in Constance is a large, rustic vintage wooden table used to display the lingerie highlights.

Zivame lingerie store by Restore, Bangalore – India

March 4th, 2016

The colours are muted: a soft white backdrop with accents of the brand colour. Yet it adds a sense of power too with black highlights, drop down lights and strong visuals.

Wolford Flagship Store, Milan – Italy

October 31st, 2015



Wolford opens its first flagship store in Milan.

Hering for you Store by FAL Design Estratégico, São Paulo – Brazil

May 9th, 2015

Nature is also present in the focal points’ graphics that are the store icons: the windows represent the transition between indoor and outdoor lifestyle.

Happy Socks Store by Double Europe, London – UK

March 27th, 2015

A small but perfectly formed store on Neal Street has become the London home of Happy Socks.

Undiz Machine Store by Stories, Toulouse – France

March 16th, 2015

The idea was to create, in an unusual place, a new Undiz store and improve it so its sales would be as important as the other stores of the brand, usually twice as big.

Exquisite intimacy at STEFFL’S Lingerie Atelier by 20.20, Vienna – Austria

March 6th, 2015

Strategic retail design consultancy 20.20 has unveiled its work in the newly launched lingerie and hosiery department at Austria’s leading department store Steffl.

MEY Bodywear Store by CRi Cronauer + Romani Innenarchitekten, Bielefeld – Germany

March 6th, 2015

MEY Bodywear Store by CRi Cronauer + Romani Innenarchitekten, Bielefeld – Germany

Fun Factory store by Karim Rashid, Munich – Germany

January 29th, 2015

Shoppers are encouraged to get hot under the collar while perusing the erotic products on offer at this Munich sex shop, with a curvaceous interior by New York designer Karim Rashid.

Cosabella store by Turett Collaborative Architects, New York City

December 9th, 2014

Cosabella, internationally acclaimed high-end lingerie company, hired TCA to help design their first New York City showroom in lower Manhattan.

Wolford pop-up store, Milan – Italy

October 23rd, 2014

The color concept is pure black and white, which is founded in the wellknown logo of Wolford. Only the mannequins shine in a copper tone, which gives it a touch of luxury.

Room Service Valle Oriente store by NMASUNO Studio, Monterrey – Mexico

May 29th, 2014

A vital aspect of this project was that of achieving a balance between the suggestive undertones of the clothes and a fresh, appealing ambiance that could make everybody feel comfortable stepping in through the door.

BUBIES Yin Yang store by PplusP Designers, Hong Kong

March 31st, 2014

The space is zoned into four areas by different tiles, symbolizing the Asian signature of Yin Yang while fusing in modern elements. This also fulfills the functional needs of the store, which has crossover product design with 4 artists every period.

LINGERIE STORES! Secrets by Day store by COEN!, Valkenswaard – the Netherlands

March 31st, 2014

The fitting rooms are situated in an intimate setting with warm purple light and soft carpeting. A kind of boudoir embracing you with attention. And when you leave the spacious dressing room you stand proudly in front of a mirrored wall saying “you are beautiful”.

LINGERIE STORES! Victoria’s Secret store by GRADE, Kuwait

March 31st, 2014

Victoria’s Secret store by GRADE, Kuwait

LINGERIE STORES! Boux Avenue lingerie store, Newcastle – UK

March 28th, 2014

Boux Avenue lingerie store, Newcastle – UK

LINGERIE STORES! Oysho lingerie store by Lázaro Rosa-Violán, Barcelona – Spain

March 27th, 2014

Warm, toasted neutral tones have been employed in the decor, on matte surfaces that best display the often-shiny satin and silk textiles used in lingerie. Black and white photographic portraits and sprays of poster-art imagery lend the shops a highly personal touch, almost as if the client is shopping in a private dwelling.