The project is a facility dedicated to the members of the HYUNDAI CARD, which opened in Seoul, South Korea. It is a “Travel Library” and a café that have been designed with a theme of travel. The concept of the design is a “Stock of Curiosity.”
Archive for the ‘store design’ category
The unique brick & mortar retail presence will combine with distinct digital components to truly reshape the Nike experience through select cities across the world on June 12. Woven through the concept is an inherent interest in connecting the consumer with the vivid and important storytelling that features within much of Nike’s product.
Our first consideration for interior design was given by “Vintage Office + Industrial Factory”, which divided the store space into two parts. So we decided to place named “THE COORDINATE OFFICE” on the center of store, there are series of torsos with a variety of fashion coordination in it, also combining together with fitting rooms.
At the grand main reception desk, a Barrisol triangular volumized wall makes contrast with it´s wood and stainless steel front parallel wall. Other remarkable areas are the waiting room and the private reception desk, starring the mirror ceiling. This creates the illusion of walls going upwards, giving a sensation of greater height.
To ensure the maximum space possible for product display, the in-built furniture takes a central role in the architectural organization of the space. A series of glimpsed views in the entry and along a diagonal axis allows the customer to gradually discover the space, creating a promenade articulating and exhibiting the products.