The Mercedes-Benz brand takes the center stage in this prime shopping location in The Hague. Powerful imagery and digital interaction combine with the live models in the showroom to create an immersive brand experience.
Posts Tagged ‘brand experience’
Calligaris stand at Salone Del Mobile 2013 by Nascent Design, Milan
May 7th, 2013
The exclusive use of institutional colours unequivocally communicates the equity of the brand, and two experiential and interactive areas called “smart lounge” and “virtual lounge”, in addition to the 9 3d monitors positioned at the entrance, complete the exhibition installation and the brand experience.
Douwe Egberts stand by studiomfd, Amsterdam
March 26th, 2013
The clear and iconic design encompasses various layers of information. At the top we have the striking lighting layer, attracting shoppers from a distance. Below this there is the information layer, furnished with chalkboards and two digital screens, and under these the two layers with products.
Nu Skin ‘Spark Centre’ by Green Room, London
February 8th, 2013
Taking inspiration from the Nu Skin brand, the design uses a pure palette of materials including wood, glass and stainless steel, along with a variety of furnishings and integrated AV equipment to provide a welcoming, professional and positive Nu Skin brand experience.
Vodafone flagship store by KMS BLACKSPACE, Cologne
January 2nd, 2013
The Vodafone Flagshipstore in Cologne defines the core of the Vodafone Brand personality with service for all customer needs manifested in a holistic brand experience. A brand new approach for the customer journey offers a great experience from a welcoming gesture, interactive browsing, creative consultation, to leaving the store with an (inspirational or positive) lasting impression.
Grauforz office interior and branding by Anagrama
January 2nd, 2013
For the interiors, we developed a project where we applied steel and wooden elements. By using steel, we were able to be consistent with the products sold by the company. We were also able to communicate strength with a modern feel.
PACT branding & identity by ACRE
December 11th, 2012
The design execution of marbling was chosen to depict three dissimilar businesses coming together to form a single-minded entity. The swirls and mix of marbling underlines the brand’s reflexive yet determined vision of celebrating partnerships.
SPORTSWEAR STORES! Nike Ipanema store, Rio de Janeiro
November 3rd, 2012
In Rio de Janeiro the sportswear giant has recently opened Nike Ipanema, its first brand experience store in all of South America.
Primark store at Oxford Street by Dalziel and Pow, London
October 29th, 2012
Each entrance to the store creates a different atmosphere. The main Oxford Street entrance arrives in the atrium with a digital lift wall, which focuses on high level vistas of VM and digital display. Another features a recreated ‘tube carriage’ display wall that promotes different looks, combining digital display with key product lines.
Stoneage flagship store by Fatima Babar, Lahore – Pakistan
October 26th, 2012
The Stoneage flagship store is designed to revamp the existing identity of Stoneage. This time around the store was designed to provide maximum brand experience about the brands identity. Therefore most of the material used and fixture designed are raw in nature. To sum it all the store design is an elaboration of Stoneage’s brand story.
Li Ning flagship store by Storeage, Beijing & Shanghai
September 28th, 2012
Storeage, the Amsterdam-based retail design agency, has created a new retail concept for Li Ning’s flagship stores in Beijing and Shanghai. Li Ning is one of China’s largest developers and distributors of sports apparel, footwear, equipment and accessories.
Vans pop-up store by Green Room, London
July 31st, 2012
Green Room created a themed pop-up store for Vans, coinciding with the Vans Downtown Showdown skate competition, which took place in Old Spitalfields Market and offered skate fans a unique and time limited brand experience.
Bread & Butter Berlin 2012 Summer – Prps Goods & Co.
July 12th, 2012
Bread & Butter Berlin 2012 Summer – Prps Goods & Co.
Casio concept store by Harrimansteel, London
May 10th, 2012
Upon entering the store the ground floor unfolds in a monotone, spiced up with black and white fixtures and fittings in both high gloss and contrasting matt finishes. Displays are bespoke design solutions made from various materials specific to the showcased watch brand, and have been made using interactive components to heighten the brand experience.
Tom`s Sunglasses stand in Selfridges by Design4Retail, London
April 27th, 2012
This launch is currently taking place in Selfridges Oxford Street and Manchester Exchange Square and we have designed and developed pop-up-shops which provide a unique brand experience within a cool environment incorporating both product and storytelling through interactive elements within the space.
Primark store by Dalziel and Pow, Edinburgh – UK
February 12th, 2012
Located on the prestigious Princes Street and facing the historic castle, Primark Edinburgh occupies approximately 7,000 sqm of retail space, over five floors. The new façade makes a dramatic impression on the street, with reference and sympathy for the surrounding heritage, whilst using finishes and architecture that reflect the narrative of the brand.
BOXPARK by Roger Wade, Shoreditch London
December 9th, 2011
Destined to be home to more than sixty carefully chosen fashion, arts and lifestyle brands. BOXPARK is a retail revolution – the world’s first pop-up mall.
Telecom store by Gascoigne Associates & Designworks, Wellington – New Zealand
December 1st, 2011
The store has been divided into five unique spaces that reflect the different environments in which customers use technology ‘Home-Sweet-Home’, ‘Work and Play’, ‘On the Move’, ‘Let’s Talk’, and ‘Help is Here’.
Monsoon store by Pompei A. D., London
November 25th, 2011
Our concept for the new Monsoon store conveys the story of the ethnic origins and inspirations for the brand as filtered or framed through a modern and sophisticated viewpoint.
Timberland by Dalziel and Pow, London
October 21st, 2011
Together with Timberland’s in-house Global Creative Services Group, Dalziel and Pow has developed a new global retail concept that re-imagines the brand experience. The brief was to present the brand in an environment that would ‘inspire and equip’ the customer in a viscerally engaging and re-imagined way.
