Le chocolat des Français is a line of French chocolate bars that have a playful, and unique brand identity featuring a variety of amazing illustrations on its packaging.
Posts Tagged ‘brand identity’
This gave birth to the creation of a design that offers sophistication and uniqueness through incorporation of detailed infographics, bold colors and a dialogue between the Vintage and the Modern, which is set at appealing to a creative and intelligent consumer by offering him a “Rich taste for the experienced”.
Imaginative and colourful, without being too obscure, the simple, engaging illustrations often show interaction with the food, while the use of a textured background gives the sense of a tablecloth that children would be drawing on and letting their imaginations run away with them. This combined with the clear, honest tone of voice and a hint of gentle humour hits just the right note with children and parents alike.
The award winning children’s clothing brand Bonnie Baby, approached Vivid Brighton to redesign their brand for a new e-commerce website & to assist with the opening of their first retail store. In a hugely competitive market their previous brand design and website functionality was being absorbed into the competitive landscape.
Creating an innovative and multifunctional space combining customers «waiting» with the possibility of relaxing while enjoying a quality coffee and special treats, in a classy and original environment. This warm and multi-sensorial environment eases and optimizes acceptance of treatment and advanced use of new technologies.
A Russian first — a range of branded premium organic hair and beauty products to launch in major multiple retailers. Russia’s largest organic hair and cosmetics company Pervoe Reshenie commissioned us to develop the identity and packaging for a range of hair and beauty products named ‘Everyday Organics’.
We converted this old house´s narrow access, with a low ceiling height, into a gallery inspired by a kaleidoscope, where a set of mirrors reflects the walls and ceiling. In the end of this path there is a more literal version of a kaleidoscope, where a highlighted production may be seen through a small hole on the wall.