The outline of two orange glass meeting rooms attached on the left side of the reception area looks like the two Chinese characters, so that the logo and space makes a perfect combination reflecting the company image.
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The interior majorly uses wood material. The design pursues a more intimate and home-like environment. The first two floors are mainly flowing public space divided by bookshelves. Seclusive Jiangnan Boutique Hotel is equipped with restaurant, café, library, gallery and residence to provide an enjoyable experience.
To distinguish the central area and the traditional dining room area, the designers think over the enclosure tool and enclosure mode. They want to create a different dining experience by using a special screen. Through continuously refining and adjusting, the semi-enclosed spaces are eventually formed and decorated by different hues of wood stripes which are curved on the top.
In the design, this open space is revealed, transformed into three green patios, and a transparent glass pavilion connecting the front and the back, providing the space with a continuous sense of interior/exterior with natural light, enriching, and adding stimulating moments to the overall experience of the space.
This high-end multifunctional venue facilitates activities like virtual skiing, virtual sports and endurance classes, while placing them in a social setting. Projections on floor and walls create a wide array of simulated environments. During the night the area is turned into a dance club. inSports follows a new trend in Chinese retail where live action and participation becomes an integral part of the retail experience.
Visitors could come into this space alone through a narrow entrance, walk slowly and circle the space with the playing of background music which has a sense of ritual. While looking through the gaps between the bamboos, semi-finished Chinese Southern lion and Chinese leather drum placed in the centre could be seen; it is like a journey from outside to inside of both your inner self and the environment.
Target customers of Wheat Youth Arts Hotel are young people or people who think they are still young. The goal is to design a hotel which itself will flirt with tourists, and a place welcomes tourists to tease at each other. The hotel is located in Binjiang District, Hangzhou, and within the trade area of Avenue of Stars.
Our conceptual design revolves around an interactive play on knowledge and amusement; with individual work settings systematically combined with casual meeting spots and enclosed meeting areas. The space also offers a relaxed “work cafe” zone for ad hoc activities and a massive communal space for events such as seminars, product launches.