The interior store layout is a metaphor for the breaking waves that inspired the angled layout of the fixtures. Fixtures are clustered in stories – much like campfires around which customers gather along the shoreline. A signature deep aqua resin concrete flooring defines the area for the sandbar and customer service.
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The space is split into a variety of areas – a reception, waiting area, sales and meeting rooms, an area for sampling and selecting materials, a world of living and a bathroom exhibition. Dirk Hollweg’s design is based on visual perception hierarchies: bright-dark contrasts or graduations in brightness establish a sense of drama, specifically emphasise individual areas in the space and enable these to visually come to the foreground.
We have selected our materials to create the impression of being in a pharmacy that is at once “natural, intimate, professional and accessible”. The most distinctive finishing touch is the design of a corporate herringbone pattern which with we have manufactured MDF panels overlayed on natural wood to completely cover the walls and furniture.
The Ledge 65 Magnetik lightbox is an easy, cost-effective graphic display tool that is quick to refresh with new graphics and easy to re-configure the magnetic shelves and hooks. Custom perimeter units designed to fit into recessed alcoves in the surrounding walls were made using the 25|25 modular system for a sleek, modern and monochromatic look and feel.
We created a bright and open environment with the use of abundant natural wood, light colors and patterns that represent Italian traditions. Key features of the space are the open kitchen, where fresh food is prepared in front of the customer, and the bar on the other side. Guests can sit inside or outside at the bar.
The first eye-catcher upon entering the store is a dark, completely mirrored ceiling opening with a highlight lamp made up of 120 individual LED glass spheres. This elaborate ceiling design has a brilliant and very elegant effect. Surrounding light strips give the room a generous and airy appearance while supporting the straight lines of its modern furnishing.