The decor of the hotel is inspired by Kolenik‘s own Eco Chic signature. “Eco Chic is aimed at durability. Besides homeliness, warmth and sustainability it also stands for minimalism and chic.
Posts Tagged ‘durability’
The packaging had to be as eco-friendly as possible. The biggest challenge was to design the packaging that’s easy to assemble but without any glue and plastic, which at the same time serves as a fun giftwrap and a practical protection of the product. Also we had to find a recycled paper that’s good enough in terms of quality and durability, and the colors with eco-certificates.
When conceptualising the London Store, Edwin wanted to maintain a level of simplicity throughout its design that reflected the brand as a whole. In turn, that simplicity could then allow the focus to be product led, allowing the customer to experience a classic jeanery, with the ease of a well worn pair of denims.