Posts Tagged ‘emotional connection’

Riachuelo flagship store by FAL Design Estratégico, Rio de Janeiro – Brazil

October 10th, 2016

Beyond the concept founded on the historical connection, another architectural premise was to integrate the building with the city, which led to bring nature into the store, now in vertical gardens on the walls now in ornamental palms.

Banquinho lamp / bed side table by Cláudia Rolim

January 22nd, 2013

Banquinho is the “first born” of my interest in transforming traditional objects normally found gathering dust, giving them a more contemporary look and function, without destroying its original character.

Aéropostale store by GHA Design, New York

January 3rd, 2013

The new concept store has revamped Aéropostale’s brand image creating an emotional connection with the target teenage customer. The dual notions of community and in-store technology have redefined the shopping experience through old-style community board postings and new school iPads allowing shoppers to select personal playlists while they shop in the store.