Counterpointing the spatial variety, the uniform concrete surfaces and the black steel staircases create integration and clarity in the interior. Lacking additional decorative elements only the custom made counters, furniture and lighting fixtures respond to this modesty with their unusual materials, colourful surfaces and sometimes surreal atmosphere.
Posts Tagged ‘facade’
To ensure the maximum space possible for product display, the in-built furniture takes a central role in the architectural organization of the space. A series of glimpsed views in the entry and along a diagonal axis allows the customer to gradually discover the space, creating a promenade articulating and exhibiting the products.
Vizona presents its competence in different rooms with a height of partly three to six metres: The assumption of the entire organisation and realisation of shop structures on an international level. The tradeshow stand creates an impressive aura of associations without succumbing to the trivial reproduction of concrete shop situations.
Highlights of blue reference the façade, and together with modern seating by american designer Harvey Probber, provide an appealing contrast with the antique limestone floor in the shoes + accessories room. Two framed archways lead through to two separate rooms, both featuring oak timber flooring and walls clad in textured panels.
The store is divided between a white space on the ground floor and a black space on the first floor. The two contrasting floors provide a customer experience with unique interior design, natural materials and sculptural installations. The tall glass facade is tying the two stories together and stands out on Königstrasse during both day and night
The floor on the social areas was drawn by the architects and crafted with a very antique technique of pressing cement tiles. Led by Marcos, Vital Oficina crafted the 1500 piece tensionated mylar net that protects the windows and blue portuguese tiles on the facades. They’re also responsible for the led lit lounge ceiling and a world map made of 6000 metal bolts.
The ecumenical façade embraces all beliefs in a playful way, presenting graphics created with faith symbols as the Christian Cross, the Star of David, the Om, the Yin Yang, and so on. Even the traditional Bonfim wristband from Bahia is represented in this setting, that also features a garden inspired in old churches.
The floor displays were designed to maximize the visibility, the brightness and brilliance of the jewelry, physical ergonomics and security of the product. The success of a jewelry store is strongly attributed to the personality of its salespeople and the relationship that they have with the clientele.