Coppersmith Hotel by Hassel, Melbourne – Australia
Posts Tagged ‘facade’
Counterpointing the spatial variety, the uniform concrete surfaces and the black steel staircases create integration and clarity in the interior. Lacking additional decorative elements only the custom made counters, furniture and lighting fixtures respond to this modesty with their unusual materials, colourful surfaces and sometimes surreal atmosphere.
To ensure the maximum space possible for product display, the in-built furniture takes a central role in the architectural organization of the space. A series of glimpsed views in the entry and along a diagonal axis allows the customer to gradually discover the space, creating a promenade articulating and exhibiting the products.
Vizona presents its competence in different rooms with a height of partly three to six metres: The assumption of the entire organisation and realisation of shop structures on an international level. The tradeshow stand creates an impressive aura of associations without succumbing to the trivial reproduction of concrete shop situations.
Highlights of blue reference the façade, and together with modern seating by american designer Harvey Probber, provide an appealing contrast with the antique limestone floor in the shoes + accessories room. Two framed archways lead through to two separate rooms, both featuring oak timber flooring and walls clad in textured panels.
The store is divided between a white space on the ground floor and a black space on the first floor. The two contrasting floors provide a customer experience with unique interior design, natural materials and sculptural installations. The tall glass facade is tying the two stories together and stands out on Königstrasse during both day and night